Blog Archives

To Give a Eulogy or Be Eulogized – What Would You Choose?

Ralph C. Smedley

Dr. Ralph C. Smedley

Born and raised in Waverly, Illinois, Ralph C. Smedley went on to graduate from Illinois Wesleyan University. That was in 1903. Ralph then accepted the position of director of education at the YMCA (Young Men’s Christian Association) in Bloomington, Illinois.

Friday's Fearless Brand Personal Branding

A Powerful Message – Poorly Delivered – Yields Little

Chances are in the last few days you’ve seen more coverage of Colin Kaepernick, quarterback for the San Francisco 49ers, than you expected or cared to. This post isn’t focused on the individual, his action or his cause. Rather, it’s

General Personal Branding

Want to Know That You’re Right? Prove Yourself Wrong!

Right or Wrong

I attended a small private high school in Metairie, Louisiana. Our assistant principal and Spanish teacher was Elliot Ross Buckley. He was a terrific teacher and a man that I admired greatly. He went on to be General Counsel for

General Personal Branding

To Her It’s a Calling – Not a Career

Indra Nooyi

In October of 1955, a banker and his wife welcomed their baby girl into the world in Madras (now Chennai) southern India. At that time it was generally accepted that a girl would follow a certain path to marriage and motherhood. This

Friday's Fearless Brand

You Brand Like a Girl!

Anne Mulcahy

Born in Rockville Centre, NY in 1952 she was the only daughter in a family with four sons. That could have been daunting for her had it not been for her parents. They encouraged her to compete equally with her

Friday's Fearless Brand

Will this Year’s Super Bowl Ads Score Big or Fall Flat?


It is the time of year when champions are crowned in the world of professional football. There’s the actual football game of course – but I am speaking of the commercials which air during the game. At $4,000,000.00 per :30

Friday's Fearless Brand

Reduce Conflict – Add to your Gratitude List

The United States celebrates Thanksgiving tomorrow. It is one of my favorite holidays for any number of reasons including the three F’s – family, food and football! However, it is a day that can be so much more than that.


Sometimes the best thing to say is…NOTHING!

There have been times when I can ‘see’ the words as they come out of my mouth and I try desperately to snag them and put them back. Why? Because no sooner have I uttered them than I know I


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