One question I’m often asked is “Should I focus on my personal brand or on my company brand?”. My answer is always an unequivocal YES! If your personal brand and your company brand are out of synch…if they are not…
“Shifting one’s focus from getting to giving; in this case meaning constantly and consistently adding value to peoples’ lives, is not only a nice way to live life, but a very financially profitable way, as well. ” Bob Burg The…